Fresh Business Info – Friday, March 1, 2013

Top 50 mompreneur blogs to follow in 2013 [Infographic]

When you think success you may think high-powered, suit-and-tie-wearing entrepreneur. However, there is one type of entrepreneur who often gets overlooked despite having incredible smarts and an uncanny ability to take on more tasks than most workers can handle.

Read more: http://sapphiregraphics.co/top-50-mompreneur-blogs-to-follow-in-2013-infographic/

Mobile Email Opens Now 41% & On Pace To Surpass PC By End Of 2013

The number of commercial emails opened on mobile devices is expected to be higher than PC-based emails by the end of the year.

That’s according to the latest bi-annual report from the digital marketing agency Knotice, which is based on a sampling of 500 million emails sent in 11 different industry verticals (such as retail, cable and telecomm, etc.).

Read more: http://marketingland.com/mobile-email-opens-41-percent-33980

3 Steps to Turn Your WordPress Site Into a Lead Generating Machine

Last week Brian and I both gave lightning talks at the Sacramento WordPress Meetup. Brian’s talk shared the 5 must have plugins we recommend for every WordPress website.

My talk covered how to turn your website visitors into clients and customers — more specifically I talked about website strategy and three steps you can take to turn your website into a lead generating machine.

Read more: http://www.bourncreative.com/3-steps-to-turn-your-wordpress-site-into-a-lead-generating-machine

Social Media – Time For A Reality Check?

Social media has been a revelation. Want to complain to your mobile phone operator in public? Want to get a response from a previously unresponsive service provider? Social media has opened up lines of communication in ways that I’d say are as powerful as the invention of the telephone!

Read more: http://www.social-hire.com/career–interview-advice/1603/social-media—time-for-a-reality-check?

No Business is Too Big to Fail or Too Small to Succeed – Sobering stats on business failures

We live in an era of what I refer to as Digital Darwinism, a time when technology and society are evolving faster than the ability of many organizations to adapt.

Read more: http://www.briansolis.com/2013/02/no-business-is-too-big-to-fail-or-too-small-to-succeed-sobering-stats-on-business-failures/

Social Media Curation Guide

Last year on SEOmoz, I published The Content Curation Guide for SEO, which – even though it is still valid – I thought it needed a fresh addition. Not only does this post update some of the information shared, but it also digs deeper into an aspect of content curation that is actually the most used and, possibly, useful to SEOs and Content Marketers who must deal with more duties than just curation: social media curation.

Read more: http://www.seomoz.org/blog/social-media-curation-guide

Comcast Provides Online Service Security To Small Business Owners

There are hundreds of viable online applications that a business owner can choose from, file sharing from Dropbox or Box, hosted security solutions from Symantec and many other options.

While many of us are comfortable picking our own online applications, it can be  bit daunting for new users to know which online software to pick and use.

Read more: http://www.smallbiztechnology.com/archive/2013/03/comcast-provides-online-service-securit-to-small-business-owners.html/

No Business is Too Big to Fail or Too Small to Succeed – Sobering stats on business failures

We live in an era of what I refer to as Digital Darwinism, a time when technology and society are evolving faster than the ability of many organizations to adapt.

Over the years, I’ve studied how disruptive technology affects consumer behavior and decision-making. I’ve also researched how businesses react (or don’t) to these changes. What I’ve learned is that barring a few exceptional instances of complete ignorance, organizations are open to adaptation if there’s indeed a case made for it and a path outlined to safely and cost-effectively navigate change.

Read more: http://www.briansolis.com/2013/02/no-business-is-too-big-to-fail-or-too-small-to-succeed-sobering-stats-on-business-failures/

Twitter: 7 Highly Effective Habits

If you want more Twitter followers, new research provides some easy pointers to the right type of tweeting.

This is the first study to examine what factors are associated with an increased follower-count on Twitter over an extended period of time. Hutto et al. (2013) studied 507 Twitter users over 15 months and half-a-million tweets (PDF).

Read more: http://www.spring.org.uk/2013/02/twitter-7-highly-effective-habits.php

7 Scientifically-Backed Copywriting Tips

The practice of persuasive copywriting is a necessity, if you want to sell products, services, or ideas online.

While great writing is truly an art, those looking to improve their craft as a copywriter can find a lot of help from behavioral psychology and neuroscience studies.

The only problem is, good writers are often busy people, and they don’t have time to slog through dry research papers to find an interesting nugget or two

Read more: http://www.copyblogger.com/scientific-copywriting/

How to Raise Your Prices Without Playing the Blame Game

 

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